“You was in La Marina all summer”
– French Montana, ‘Cuffin Season’
Public Parkland is being used to promote violent and misogynist behavior.
A number of highly offensive, racially derogatory and misogynistic music videos have been filmed at the parkland concession site located in upper Manhattan.
Since 2012, La Marina has played a starring role in at least four major commercial music videos that make explicit references and depict numerous images degrading woman, promoting guns, violence, drug and alcohol use.
The videos raise serious questions regarding revenue tracking, prior approvals, alcohol promotions, gun violence and clauses in the license agreement limiting the use of offensive material. These videos also raise serious policy questions regarding the appropriateness of allowing city parkland to be used for such purposes, and promoting the image and likeness associated with a park concession (a concession which, according to the RFP, the accepted bid, and the final contract was supposed to be simply a restaurant and a cafe).
Public parkland should not be used to promote violent and misogynist behavior.
Filmed at the Marina dock, the video contains explicit language, sexually suggestive content and several references promoting guns are featured throughout this particularly offensive video.
Lyrics include, “Fell in love with my AK.” F**kin’ bitches is used numerous times. Concession logo used several times. Alcohol is featured prominently.
Uses multiple shots of site including an aerial fly over of the beach/concert area in the introduction. The video contains explicit derogatory and misogynist language. N…r, Bitch, f..k are amply used throughout the video. “These hoes keep calling, I ain’t picking up” is the chorus. Alcohol brands and sexual imagery are used liberally. There are several gun references.
Lyric “You was in La Marina all summer” became a Twitter catchphrase. The offensive video continue with a take off on the syndicated show Cheaters. Concession logo is used several times prominently at the beginning of the video.
Filmed almost entirely on location in the concession beach concert area and Marina docks. Concession logo is used. Explicit language including derogatory word for women, lyrics promoting promiscuous behavior. The video also contains dozens of images of alcohol use.
Did Parks approve these video shoots? Why? If Parks did not approve, how could this activity have taken place under their noses, repeatedly, without any sort of discipline or controls?
Restoring the original intended and approved uses of a restaurant and cafe will remove much of the desire by nightlife entertainers to film at the site and perpetuate negative behavior on public parkland.